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Why Blue?

We do love our blue around here, and some people have been wondering why. Many brands with and environmental angle choose green. Well here's the story...


I've been known for the color blue. I knew I was drawn to it, but I was drawn to color period.


Blue is just the color that most brands add to their neutral palette. Red or blue. But since everyone did red, I did blue. Blue is considered a calming color. The color from which other colors are made. It's the sky, the ocean. If Green is the color of life, then blue is the color that sustains life.

And at the end of the day that's all we want to do. Help you sustain your life in the greatest and most natural way possible.





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